Oral Presentation‧Room E4-3053 ‧2:00-5:50pm
B Sessions
B-01 2:00pm Exploring Factors Affecting Users’ Adoption Intention of Online Financing Platform
ZHANG Weihong, Accounting, FBA
 
B-02 2:25pm Understanding online consumers’ intention to engage in eWOM
LIN Xiaojing, Accounting, FBA
 
B-03 2:50pm Financial Performance Evaluation on Hospitality and Gaming Industry in Macau
DUAN Kaiyue, Accounting, FBA
 
B-04 3:15pm Analyzing Chinese Customers’ Perception of E-Marketing Mix Elements for Online Cosmetics Shops
GAO Feiyang, Accounting, FBA
 
3:40pm Break and refreshments
 
B-05 4:10pm The Impact of Electronic Word of Mouth on Brand Image and Purchase Intention: A Study Concerning the Accommodation Selection of Travellers in Macau
LAU Sin Ting, Financial Conrtollership, FBA
 
B-06 4:35pm Error Optimization for Portfolio Selection
WANG Jiangyi, Finance, FBA
 
B-07 5:00pm Influence of Shanghai – Hong Kong Connect on China’s Stock Market in 2015 Stock Market Crash
HE Shuang, Finance, FBA
B-08 5:25pm Transportation and Sustainable Tourism in Macau
CHOI Tong I,  Business Economics, FBA