| Oral Presentation ‧ Room E4-3052 ‧2:00-5:25pm | ||
| A Sessions | ||
| A-01 | 2:00pm | Gender Bias In Advertising In HK And Macau Region CHUI Sin I, Marketing, FBA |
| A-02 | 2:25pm | The Factors That Affect Mainland Chinese Tourists’ Satisfaction, Revisit Intention And WOM Intention Toward Macau Hotels KUOK Sao Man, Marketing, FBA |
| A-03 | 2:50pm | A Study On Consumers’ Attitudes Towards Unhealthy Food Advertising KUAN Weng U, Marketing, FBA |
| A-04 | 3:15pm | Less Is More? The Effect Of Product Scarcity On Buying Behavior YANG Tin Lok, Marketing, FBA |
| 3:40pm | Break and refreshments | |
| A-05 | 4:10pm | The Antecedence Of Why Users Pay For Freemium Services WONG Oi Ieng, Accounting, FBA |
| A-06 | 4:35pm | Effects Of Enterprise Social Media On Corporate-Consumer Relationships ZHANG Ruopiao, Accounting, FBA |
| A-07 | 5:00pm | An Analysis of Online Lending Market ZHANG Kaiyue, Accounting, FBA |
A Sessionshcadmin2017-04-10T10:11:26+08:00